Tag Archives: Rachael Ruddick

Supernova : Retro Poolside Inspired

Shooting a Spring Summer campaign on a NY ( very heavy ) snow day can, quite simply, be called, unique. Not quite inspiring, but we can only imagine the Summery glow that a warm day should conjure.

We headed to Brooklyn for our Supernova campaign shoot with our team and shot in a residential warehouse. The collection, inspired by the casual poolside cool of Jane Birkin in La Piscine, our design team introduced a new Window Pane monochrome print and a retro archway hardware piece to the new Soho collection, which have become key influences in the Rachael Ruddick collections since. Hardware includes nautical knots, rope and hooks with direct references to the brands’ waterside origins.

our team:

Photographer : Soraya Zaman

Hair and Make up: Sophie Roberts

Model : Rachel Thomas, The Society Management


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Spotlight On : Effortless style by Jane Birkin

The effortless, feminine and bohemian style that made Jane Birkin an eternal style icon is still influencing us today. The looks she sported poolside in Jacques Deray’s 1969 classic, La Piscine, influenced the clean, minimal yet feminine lines of the bags and accessories in the RR Supernova collection for Spring/Summer.

Birkin’s look, casual yet utterly chic, demonstrated the power in easy, simple clothing: the white t-shirt, the perfectly worn-in jeans, the simple slip. Easy chic is exactly what we want to channel as we eagerly await the warmer months to come.

1. Via bosstonstyle.wordpress.com
2.  Via barnabyjack.blogspot.com
3.  Via instyle.com
4. Via splitthelark.net

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The must own bag this season is definitely the Cross body Evening bag, worn from work to night in sizes from minaudiere through to sizable day bags and the most coveted are trimmed in gold frames, embellished leather, clasps and chain.

We suggest you select based on strap length and adaptability – quite simply, its key to be able to wear the same bag as a cross body as well as a more formal over the shoulder bag for the ultimate lady look. We love chains and rivets, as seen on our Soho cross Body Evening bag, as these provide the perfect amount of dash to an outfit.

Here’s our edit. RR XX

Photo Credits : 1/ Stockholm Street style 2/ Stockholm street Style 3/ Soraya Zaman for Rachael Ruddick 4/ Hanneli Mustaparta on thestreetmode.tumblr.com 5/ Soraya Zaman for Rachael Ruddick 6/Soraya Zaman for Rachael Ruddick 7/ Lena Perminova instagram 8/ Hanneli Mustaparta on thestreetmode.tumblr.com

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Spotlight On : Max Kater


I first met Max Kater and her husband Peter at a dinner in Sydney. Max has an enviable elegance in the way she does everything, from her sense of personal style, to her home decoration and of course the environmentally friendly and classically styled range of home-cleaning products she developed – from basic surface cleaner to suede and leather care sprays.

With the goal of creating safe and effective home cleaning products, Max and Peter established Murchison-Hume in Sydney in 2008. They moved from Sydney back to her native LA a few years ago to grow the company and the rest is history !

What do you love about your home town LA ?

MK: People always say the weather, but as a native, we sort of take that for granted. The real beauty of LA is that she is like a seasoned actress. She is whatever you want her to be: urban & urbane, quaintly country, beachy & laid back or a bit of everything! Los Angeles is a city that acts like a village.

what is your fondest memory of growing up in California ?

MK: I grew up in Deep Suburbia, so my fondest memories are of running (barefoot) through the connected paseos (connected pathways) to our club every day for a swim carrying only a towel and my pool tag!

what are your 3 favorite places to get away to ?

We like to go to different places and they are all within striking distance of LA, but recent favourites are Mammoth Mountain (for skiing) Palm Springs (serious pool-hopping) and Sydney (we still call Australia home).

 Name your top must visit restaurants in LA.

Cecconis is my hands down favourite for a glamourous, LA style night out with friends, I recently discovered the Terrace at the Sunset Tower Hotel for major star-spotting (had a girly chat with Katy Perry in the Loo) and for a family-friendly lunch or dinner, I love the Farmers Market at The Grove because the boys can have a corn dog, I have some sushi and Peter can get something vegan. Plus there’s shopping. It’s win-win.

 when did you have the ‘ light bulb ‘ moment which brought you to establishing the amazing brand Murchison-Hume ?

MK: It wasn’t really a moment per se, more of a Perfect Storm of things that put it all together for me. My youngest, Charlie was diagnosed with my allergic sensitivities, a chic, Parisian friend sent me a long email about the dangers of most household chemicals and after years of working with beautiful things as a Fashion Editor, I was seriously over all of the daggy products I had to use each day in my new role as a stay-at-home Mother. Cleaning products needed a serious makeover and I was up for it.

which product in the range are you the most passionate about and why ?

Oh, that’s a good question! It actually changes daily, depending on what my needs are. But since I am the proud owner of a new pair of rather fabulous suede shoes, I’m going to go with Spray Valet. It works a treat on the handles of my favourite RR Traveller.

what exciting plans do you have on the horizon that you can share with us ?

MK: Ooh, another good one. We’re always cooking up something new in the Murchison-Hume studio. We say we design products for the way people really live. We’re just about to launch a little Travel Set, with everything you need to stay well groomed on the go. It comes in a little linen pochette that one could easily drop into any RR bag with a strap! Lovely.

The Murchison Hume Bag Butler for leathercare and Spray Valet for the protection of suede are available at www.rachaelruddick.com and check out the Murchison Hume range at www.murchison-hume.com



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Miami – in 36 hours

We escaped the Spring chill in New York last week, to the pastel hued climes of Miami. A constant inspiration in the Rachael Ruddick collections are retro beachside looks – circles, arches, pops of colour and texture, so there was great anticipation when we booked our tickets to fly to the sunny south. We stayed at the St Regis Bal Harbour as South Beach was thumping to the beat of various electric music raves.

Here are my suggestions of what to do, if you have a swift 36 hours in Miami:


Fountainbleu, St Regis Bal Harbour, Mandarin Oriental, The Standard, Delano


La Golue, Zuma, Yuca


Bal Harbour Mall, Libastyle, The Webster, Design District


Ocean Drive South Beach btwn 5th and 15th sts, Art Deco Historic district, Lincoln Walk restaurants, Design District, Penthouse at Juvia has the best views, away from the tourist traps, take a walk along the beach front esplanade which stretches from South beach north of Bal Harbour. check your calendar to attend the Art Basel Miami.


The spa at the St Regis.

Here are a few of my pics ! RR X

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We headed to our studio rooftop high above SoHo today and were met with gale force winds and temperatures around -1C. Who can’t appreciate the incredible NYC skyline on a crystal clear day though. Rachael took up a handful of bags and cuffs from our new Supernova SS14 collection – here’s what she will be wearing this season. Footnote – Imagine its warm !

Rachael wears Octavia Bag in White, Evening Soho Cross Body in Pink Stripey Watersnake. East West Shopper in Monochrome Window Pane print. East West Shopper in Pink Calfskin. Knot ring throughout. 2 ” inlay cuff with white stingray throughout. Coat by Theory, Trousers by Zara, White Jumper Chloe, Earrings by Kismet. Sunglasses by Chanel.

Photography thanks to Soraya Zaman

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Sneak Peek: ‘Supernova’ Campaign Shoot

Shooting a Spring Summer campaign at our photographers amazing apartment during a snow storm. Our Supernova team :

Photographer : Soraya Zaman

Hair and Makeup : Sophie Roberts

Model : Rachel Thomas, The Society Models New York

with thanks to : Kylie Nakao & CSI Rentals Brooklyn



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Tasmanian Dreaming

Travel plays a central role in Rachael Ruddick’s designs. Art, architecture, and nature from around the globe have inspired and informed many of the RR collections over the past seasons. Daydreaming of globetrotting from our New York office, it seems only fitting to cast a spotlight on founder Rachael’s hometown of Tasmania. Tasmania is Australia’s only island state and known for possessing some of the most beautiful natural scenery in the world.

Some shots of this stunning locale:

Says Rachael:
“I have very fond memories of growing up in Tasmania. The natural beauty there is simply incredible. As a child, I itched to get away and see the world, but now I love it there and can’t wait to return for family visits.”

Hobart, the capital city of Tasmania, is also home to a thriving art and culture scene. The city has produced a number of unique boutique hotels over the past decade.

Rachael’s pick is the Henry Jones Art Hotel,  an intriguing boutique hotel space located on Hobart’s waterfront. Created from the remains of a large, antique jam factory, the Henry Jones is famous for its focus on art and acts a gallery space as well a luxury hotel. The hotel’s unique original architecture and industrial roots are incorporated into its modern design. Original paintings, sculptures and prints by emerging and established artists are featured throughout the hotel. The hotel also maintains a close relationship to the nearby Tasmanian School of Art, a mainstay of the local art community.

Another can’t-miss-it stop while in Tasmania is the Museum of Old and New Art (MONA).  The museum’s unique and unusual architecture and renowned art collections have gained it worldwide recognition.

All of us here on the RR team can’t wait for a chance to visit Tasmania!

Image credits:
1. Via Flickr, Flo Green
2. Via Flickr, Jomilo75
3. Via Flickr, James Bowden
4. Source unknown
5.  Simon Kenny
6 & 7. Via The Henry Jones Art Hotel
8, 9 & 10.: Via MONA

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