The Brand

How we live, what surrounds us and the memories we make is even more important today.

My design ethos is driven by a passion to articulate a story, that embraces authenticity, modernity and heritage simultaneously. To me this is true luxury.

From design and styling, to product development and branding.

I started Rachael Ruddick in 2009, as a result of leading a simple and successful project, designing and building Champagne trunks celebrating the release of a Vintage Rose Champagne to house the bottles.

It was at this time I saw a niche to create products with a core focus on minimal branding, leather craftsmanship and sourcing coveted materials all at my doorstep, including Stingray, Australian salt-water Crocodile, Watersnake and matte buttersoft calfskin.